The problem with students using Google is not that the search giant is incapable of retrieving useful educational content. It’s that finding that content using simple search terms is a difficult art to master.

If you talked to anyone over the age of 50 after Twitter announced its photo-sharing service last week, there was most likely one Twitter photo-sharing story on their lips and it wasn’t the launch of pics.twitter.com.

Inflation has become a fact of life for retailers in general, and like so many other markets these days, CPC in so exception. Looking for a quick solution, nervous marketers may choose to stop investing in brand keywords to stem the outward flow of money.

Every web page you visit returns a status code, to give the browser additional information and instructions. Search bots see these codes, and some of them can impact SEO. Here are a few of the big ones in a handy infographic.

Google today released an experimental version of Correlate, a data mining engine that enables people to find correlating search trends.

As the premier video search engine, online community, and powerful marketing tool; YouTube is far more than just a place to upload your videos. Here are some tips to make the most out of your YouTube posts.

Has Social Media gone Gaga or is the superstar just Born (to market) This Way?

Facebook, Google, Twitter, Skype and others cosigned a letter “strongly opposing” a bill introduced by California State Senator Ellen Corbett that would force sites to explain privacy settings in “plain language.”

An increasing number of savvy web engineers and graphic designers are using quirky custom 404 error pages to reel clients back in. Though users will curse the error page regardless, site owners can still optimize that page to redirect visitors back into relevant content.

This week Google and Digitas announced a collaborative effort to better measure mobile marketing. As part of that announcement, some interesting data was released about mobile search.